COMMUNICATION AND AWARENESS
It is through campaigns, media and social networks that Electrão talks about the importance of recycling.
COMMUNICATION AND AWARENESS
Campaigns
Recycling starts with the action of each one of us. Raising awareness and educating are part of Electrão's core work. We promote a lot of campaigns for different targets, with the intention of getting to the community, and show people the needs of adopting conscious lifestyles and to correctly send waste for recycling.
Quartel Electrão

179

FIRE STATIONS

2 294

TONS OF WASTE COLLECTED

Quartel Electrão
Escola Electrão

321

SCHOOLS

262

TONS OF WASTE COLLECTED

Escola Electrão
Escuteiros Electrão

52

SCOUT GROUP

7

TONS OF USED BATTERIES COLLECTED

Escuteiros Electrão
Recolha Porta-a-Porta

13

LOCALITIES

66

TONS OF WASTE COLLECTED

Recolha Porta-a-Porta
Todos pelo IPO

265

Registered companies

156 000

TONS OF WASTE COLLECTED

 

Todos pelo IPO
WEEE Follow

104

EQUIPMENT CHASED

75%

Diverted to the parallel market

WEEE Follow
TransforMAR

20

BEACHES

67

TONS OF PLASTIC AND METAL COLLECTED

TransforMAR
Electrão Empresas Samsung

25

TECHNICAL CENTRES

84 547 

kG OF WASTE COLLECTED

Electrão Empresas Samsung
Mafra Reciclar a Valer +

14

MONTHS

2.5

MILLIONS OF USED PACKAGING COLLECTED

Mafra Reciclar a Valer +
Ecobola NIVEA

4

INSTALLED ECOBALLS

Ecobola NIVEA
Ondereciclar.pt

+ 8 mil

PICK UP LOCATIONS

Ondereciclar.pt
International Day of Electrical Waste

250

USED ELECTRICAL EQUIPMENT

International Day of Electrical Waste
Estudo WEEE Flows

74

EQUIPMENT P/HOME

17

Accumulated equipment

Estudo WEEE Flows
Recycling is your beach

3 306

PEOPLE REACHED

251

PRIZES GIVEN

Recycling is your beach
Win in the recycling game

60

Kg OF EQUIPMENT COLLECTED

750

PEOPLE IMPACTED

Win in the recycling game
Media
Electrão was in the news, in 2022, in several types of media. We went through tv, radio, magazines and newspapers to talk about our activity, campaigns, and the most important milestones we achieved in the past year. We also took some advantage of some opportunities to reinforce our message, talk about the sector and make the population aware of the need to recycle.
NEWS 927
NEWS
AVE +3.1M€
AVE
Electrão pilot project in Lisbon led to increased collections and recycling in 2021
2022-01-13
Electrão pilot project in Lisbon led to increased collections and recycling in 2021
2022-01-18
"Escola Electrão" collects 73 tons of electrical equipment between September and December 2021
Recycling will continue to be one of the main environmental challenges
2022-01-22
Recycling will continue to be one of the main environmental challenges
Social networks
Our online presence reflects a lot about Electrão. It’s through Linkedin, Facebook and Instagram that we get closer to our community, that we communicate the latest news on our campaigns, that we clarify doubts about recycling and that we share small and large tips for a more sustainable life.
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